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- <text id=89TT0077>
- <title>
- Jan. 09, 1989: Business Notes:Swimwear
- </title>
- <history>
- TIME--The Weekly Newsmagazine--1989
- Jan. 09, 1989 Mississippi Burning
- </history>
- <article>
- <source>Time Magazine</source>
- <hdr>
- BUSINESS, Page 48
- Business Notes
- SWIMWEAR
- No Itsy-Bitsy Offers, Please
- </hdr><body>
- <p> By now bikini is a generic term, but the original article
- has been custom-made in Paris ever since designer Louis Reard
- introduced his bombshell of a swimsuit in June, 1946. Alas, last
- week the Reard boutique closed its doors. Reason: the
- sportswear company that now owns the swimwear line plans to sell
- off the rights to it for a seductive sum. Anyone for a plunge?
- </p>
-
- </body></article>
- </text>
-
-